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What is graphic design?

“The art and profession of selecting and arranging visual elements—such as typography, images, symbols, and colours—to convey a message to an audience. Sometimes graphic design is called “visual communications.” It is a collaborative discipline: writers produce words and photographers and illustrators create images that the designer incorporates into a complete visual message.“ -- from the Merriam Webster Dictionary
Graphic design is a way to communicate an idea -- whether you want to announce a new company, create a business logo, advertize a product and so on. When you look around, most things you see that weren’t created by nature were created by a designer.
Although the list is endless here are a few reasons you might need a graphic designer:
• Logo
• Branding
• Website
• Social media
• Advertising
• Billboard
• Brochures
• Tradeshow displays
• Email marketing
“To design is to communicate clearly by whatever means you can control or master.” —Milton Glaser
Graphic design is a creative process that combines art and technology to communicate different ideas. The designer uses typography, images or a combination of both elements to convey the specific message intended.  A quote by Milton Glaser sums it up best: “There are three responses
to a piece of design – yes, no, and WOW! Wow is the one to aim for.”
My main goal is to help bring clients to your business through effective – and beautiful --
graphic design. If you would like to discuss your company’s graphic design needs please
contact Think Donson.

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