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The Benefits of Having a Well Designed Website You own a business and you offer brilliant service. What’s your website look like, though? (We hope it’s as good as your best product/most famous dish/you fill in the blank.) If it’s not, you’re missing ...
Being a restaurant owner is no easy task. You keep the kitchen in tact, delight and entertain customers and manage the staff. And if that’s not biting off more than you can chew, add marketing to the mix. The best marketing approach for your establis...
As a business and estate litigation lawyer, John Chapman serves the Sarasota and Bradenton areas with over twenty years of experience backing him up. From construction, real estate or contract disputes, The John Chapman Law Firm is committed to provi...
In graphic design, the use of white space is incredibly important for many reasons. But first, let’s start with Wikipedia’s definition of the term: In page layout, illustration and sculpture, white space is often referred to as negative space. It is ...
“A logo does not sell (directly), it identifies.” - Paul Rand What is the process of designing a logo? Sometimes when a potential client hears the price of logo design they cannot understand why it costs so much. There is a multi-step strategy for cr...
Why do two colors, put one next to the other, sing? Can one really explain this? No. Just as one can never learn how to paint. -- Pablo Picasso Color plays a vital role in designing a piece. Whether you’re working on a logo or trying to figure o...
Just one visit to Sharky’s on the Pier, and you’ll understand why it has become a favorite Venice area landmark. Officially opened on February 12, 1987, at the site of what was once an outdated beach concession, they’ve become known for exceeding exp...
Most small businesses have little or no money set aside for marketing – but even with a small budget it’s possible to effectively brand your company’s products and services. You just need to be sure you’re using your dollars for all the right reason ...
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